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Featured.News

The Details Behind...

Live Heavenly ™ is our inaugural campaign editorial visually built around black women & honoring them through a refreshing yet striking and artistic aesthetic.   Photographer Jasmine Durhal captured stunningly beautiful black women...

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Featured.News

New Brand SHOLAYIDÉ ® Creates Eco-Luxe Scents With Black Women In Mind

Beauty Independent Feature:  Founder Sholayide Otugalu named her first brand Joséphine Cosmetics after artist and activist Josephine Baker. Her new brand, SHOLAYIDÉ ®, shares her name, which means “blessings all...

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Featured.News

Sholayidé ® Debuts Spiritually-Chic Haute Parfumerie

SHOLAYIDÉ ® (pronounced [Shaw-Lah-Yee-Day]), announces its highly anticipated launch on August 15, 2023. Available exclusively at SHOLAYIDE.com, the eco-luxe haute parfumerie inspires WOC to Live Heavenly™ and injects its “big love energy” into...

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