Live Heavenly.
A Spiritually-Chic Haute Parfumerie Powered to Ignite the Soul.
Our Story
SHOLAYIDÉ ® (pronounced Shaw-Lah-Yee-Day) is a haute parfumerie where fragrance transcends the ordinary—powered to ignite the soul, awaken the senses, and elevate the spirit.
Our Yoruba name simply means "Blessings All Around," which is a reflection of our essence. We craft spiritually-chic, energetic fragrances designed to evoke emotion and leave an aura that lingers beyond the skin. Each composition is a sensorial journey—an invisible adornment that lingers in memory, in aura, in form.
Our Production
At SHOLAYIDÉ, our commitment to eco-luxury and purity is unwavering. Each fragrance is a harmonious blend of nature’s finest raw materials and artisanal mastery, crafted to meet the highest standards of safety and excellence as defined by IFRA.
Our compositions celebrate conscious luxury—proudly vegan, cruelty-free, and free from phthalates, sulfates, colorants, and parabens—embodying a seamless balance between mindful creation and the art of niche perfumery.
Produced in limited quantities, our perfumes are composed of rare and opulent ingredients, creating an immersive sensory experience. Each bottle is crowned with a one-of-a-kind amethyst cap, hand-shaped into a smooth, organic sphere. Ethically sourced in its purest form, every stone carries subtle variations in size, hue, and natural energy, making each fragrance as unique as the wearer.
Our Products Are:
Vegan/Cruelty-Free/Phthalate-Free/Paraben-Free/Colorant & UV Filter-Free/Ethically Sourced
Our Mantra
LIVE HEAVENLY.® It’s more than a philosophy—it’s a state of mind—moving gracefully, heartfelt giving, embracing wellness.
SHOLAYIDÉ is not simply worn—it is lived. It is the space between inhale and exhale, the positive energies of a lingering presence, the quiet luxury of scent that becomes part of you.
Each composition is more than a fragrance; it is an experience of self-love, an expression of elegance, an invitation to indulgence.
Our Founder
After establishing the Glamorously Healthy® makeup brand JOSÉPHINE, founder Sholayide Otugalu once again followed her creative intuition—this time, into the world of fragrance.
She envisioned a niche perfumery infused with sensuality, spirituality, and artisanal craftsmanship—a collection designed to move beyond scent, leaving an impression in memory and in spirit.
To bring this vision to life, she traveled to Grasse, France, seeking not just the finest raw materials, but the highest industry standards in small-batch perfumery—ensuring each composition is as divine as it is audacious.
A visionary and beauty entrepreneur, Sholayide is a creator of experiences—crafting fragrances that are both intimate and transformative.
Our Gemstone
The amethyst—stone of intuition, clarity, and protection—lies at the heart of SHOLAYIDÉ.
Born in February, Sholayide’s connection to the amethyst runs deep, influencing the brand’s signature identity, energy, and design. The crystal’s healing and high-vibrational properties are more than an aesthetic touch; they are an invitation to align with a greater sense of calm, clarity, and elevated consciousness.
However it finds you, the amethyst serves as a guide—a reminder that fragrance is more than scent; it is an experience, a ritual, a moment of presence.
Our Flower
The Iris—a bloom of wisdom, elegance, and strength.
As one of February’s birth flowers, the Iris symbolizes eloquence, faith, wisdom, and regal beauty—qualities woven into the very DNA of SHOLAYIDÉ. In every bottle, every note, and every whisper of scent, there is an homage to its enduring grace.
Our Newsroom
SHOLAYIDÉ® in the press. Discover our latest features, explore media coverage, and access press materials.
For all media inquiries, please contact us at: info@sholayide.com with "PRESS INQUIRY" in the subject line.